In this, Uniliver hair brands, Dove, Sunsilk, Vaseline and Clear are partnering with the biggest companies in the country for a grand celebration. The Great Hair Blow Out is Unilever’s way of rewarding and thanking their loyal customers who have made Unilever’s Shampoo brands leaders in its category.
What does that mean to us the consumers? Well for every purchase of Dove, Sunsilk, Vaseline and Clear shampoo bottles and sachets assures you of winning prizes. The prizes would include Smart prepaid load, which they can redeem at Cebuana Lhuillier outlets across the country, special discounts at National Bookstore and David’s Salon, and a free upsize at McDonald’s. Peanuts you would say but it gets better; among the prizes to be won are 2 Ford Fiestas, 56 international and domestic Flights from Cebu Pacific, 25 Samsung tablets, 25 Samsung phones. Not too shabby huh? Even if you don't get the big prize you still get smaller prizes just by buying your shampoo.
The
Great Hair Blow Out brings to life the companies commitment to environmental
sustainability.Meaning that the companies are aware if the problem and have already made certain steps and as part of
Unilever’s Sachet Recovery Program, this campaign targets to collect 18 million sachets. Yes that's right 18M, I hope that they could collect more. So what will the companies do to the sachet? Be at ease they will not recycle them as sachet again nor burn it which will add to the green house gas effect. These will be converted into
various sustainability programs such as converting these to cement pavers. These
will then be donated to partner communities all over the Philippines to be used to construct pathways and pavements and other
unique products such as bags and chairs.
Hollow blocks with sachet bits are stronger than your regular blocks i would say same as true for the for the concrete pave. they stick together and has more binding power. Also for bags and chairs since they are plastic they are stronger and can be re use again.. just like those handbags that ladies use in their apparel. An advance apology to the ladies who will be reading this. I am not a fashion expert and i don't really have any idea of your preference. If it helps the environment, It is functional it's good enough for me, :P
Looking at it this makes everybody a winner. Not only do the consumers get to use their brands, you get the chance to win certain prizes. The companies get the chance to return something back to the communities through the sachet, lessens the environmental wastes. Communities are then given livelihood programs for the weaving and handbag making, As for concerete well for building possibly roads or what ever infrastructure what is needed. Less pollution since the plastics are not burned nor dumped in land fills. Its all a win win situation. Of course it requires participation from all of us.
Hollow blocks with sachet bits are stronger than your regular blocks i would say same as true for the for the concrete pave. they stick together and has more binding power. Also for bags and chairs since they are plastic they are stronger and can be re use again.. just like those handbags that ladies use in their apparel. An advance apology to the ladies who will be reading this. I am not a fashion expert and i don't really have any idea of your preference. If it helps the environment, It is functional it's good enough for me, :P
Looking at it this makes everybody a winner. Not only do the consumers get to use their brands, you get the chance to win certain prizes. The companies get the chance to return something back to the communities through the sachet, lessens the environmental wastes. Communities are then given livelihood programs for the weaving and handbag making, As for concerete well for building possibly roads or what ever infrastructure what is needed. Less pollution since the plastics are not burned nor dumped in land fills. Its all a win win situation. Of course it requires participation from all of us.
The
Great Hair Blow Out is from October 1 to December 30, 2013. To join, just
buy any specially marked packs and peel back to reveal the prize.
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